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The Importance of Conditioning

Do you often look in the mirror and find yourself thinking your hair looks dull? Many things can contribute to making your hair seem less than unharmed even if you avoid the typical assailants such as hot tools. The drying effects of seasonal arid air both inside (thanks to your radiator) and outside (cold winter winds) not to mention tight ponytails and even brushing out tangles can have negative effects on your locks.


By skipping conditioner, you’re exposing your hair to tons of damage that will wear away the cuticle layer, making every strand appear thinner.

Conditioning as rule of thumb is key in helping to maintain the natural nourishment of your hair especially after doing treatments such as straightening, colouring, perming and other hair enhancers. The conditioner closes our hair cuticles and keeps the moisture locked in after the shampoo has lifted and stripped it. The added step is crucial to make your hair softer by coating the hair with a protective layer to your easily roughed-up hair cuticles (that look something like fish scales under a microscope).

Use the right kind of conditioner with cool water and your hair will not only be silky, smooth, hydrated and detangled, but healthier-looking too!

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